adidas Golf is showing the new puremotion Tour collection of shirts with designs the company says “deliver maximum performance with minimal restriction during the swing.”
“During tournaments, I want apparel that’s not just comfortable, it also needs to work with my swing to allow my body to work the way I need,” said Dustin Johnson, eight-time PGA TOUR winner. “puremotion apparel is incredibly lightweight and fits great. It moves with my body and keeps me cool, and that allows me to concentrate on my game.”
Johnson debuted the puremotion Tour collection at the Hyundai Tournament of Champions in January, and the rest of the adidas Golf tour stable will be outfitted in the collection throughout the 2014 PGA TOUR and LPGA season.
“Everything we build is validated on the PGA TOUR by the best golf professionals in the world. If we can build product that performs to their exacting standards, we know amateurs around the world will see and feel the benefits,” said David Mattucci, Director, Global Apparel Product Marketing for adidas Golf. “We need to assure that the technology we build into all of our products enhances performance, but stays out of the way and allows our pros to focus on their swing and nothing else.”
The puremotion Tour collection includes four men’s polos and two women’s polos with an MSRP ranging from $70-$90.WHAT'S YOUR REACTION?