The New England lifestyle and landscapes are inspiration for many fashion designers. This theme influenced many American and International apparel brands, but no company has perfected this summer glorylook quite like Greenwich, Connecticut based Vineyard Vines. Color stories conceptualizing the Maine coastline, North and South Shore Massachusetts, Cape Cod, Nantucket, Martha’s Vineyard, Rhode Island, and the gold coast of Connecticut, reviving native New Englanders’ warm memories of summer. From their signature Whale logo stitched on their classic pique polos, to their Men’s Lobster Placket Polo shown here in Hydrangea, along with colors inspired by sailboats, beach scenes, seaweed, and golf greens. Finally striking stripes done right, with the Men’s Bella Grade Stripe Classic polo in Blue Sapphire. For Women the nautical theme is represented with the Bowline dress, if you’re golfing in the morning, especially along the coast, you’ll need to pair the dress with the Ocean Drive Cardigan shown here in navy and white. From the office to the clubhouse, the Starfish Beach Tote is convenient or the Lobster Catch bag, perfect for storing jewelry while you play. For these items and more visit www.vineyardvines.com
Tail activewear stores are physically located in Sunrise, Florida and Savannah, Georgia, but no matter which coast you live near, the Maritime color story resembles your personal experiences. The Maritime color story is comprised of Midnight Navy Oasis with hues of Preppy Purple, Brown Stone, and Nautical stripes suggestive to New Englanders of scenes from Portland, Maine, Boston, Massachusetts, or Newport, Rhode Island. The Marina Bay Blue color story encompassing Red Tomatine and Aqua tint may have reminded the designer of Florida, it also embodies the hometown Marinas of New England. Sun Kissed color story consisting of Gold, Banana, is universally reminiscent of sunny summer days and ice water with lemon slices. Beautiful island colors such as Copper and Teal waters represent the color story La Isla Bonita. For a more contemporary look, the Platinum Metallic color story is sure to catch your eye. The Tail vision is to drive the company to the upper right where high performance and high fashion co-exist in perfect symmetry. Maintaining the critical balance between fit and function with keen attention to things like moisture management, wind-rain protection, anti-microbial fabrics and constructions that minimize friction and fabric creep. Determined to perpetuate legendary Tail style in apparel that allows today’s player the freedom of movement and flexibility to excel. Their apparel can also be found at over 2,000 private clubs and specialty retailers. To find a pro shop near you, visit the where to buy section of Tailactivewear.com, then enter your zip code. For online shoppers Tail Activewear is available for purchase on TourStop.com.
Ame and Lulu
Live fore fashion with Ame & Lulu’s fun and colorful patterns in Citrus Orange, Malibu Pink, Panama Black, Dynasty Jade, Blue Herringbone, and Marina Blue and White. Their golf accessories are functional as well as stylish from head to toe with their club covers, golf belts with tee holders, carry alls that clip to your golf bag, and drawstring shoe bags. Going on vacation this summer? Ame and Lulu Travel Gear are just right for the particular traveler who enjoys coordinating pieces together. Each artist puts their own vision into their design in hopes to connect to their audience. Each piece tells a story from a past experience, and while we may be able to read the artists bio on their website, we don’t know what exactly inspired them. We can only know what inspired us to purchase, wear, and create memories in it.
The Tartan, first worn by the Celtics (no not our basketball team) from Ireland in the 5th century BC), is one most important symbols of Scottish Heritage. The story behind tartans was all weavers depended very much on local plants for their dyes, so the colors used to create the tartan weave varied with the landscape. If a tribe lived on the west coast of Scotland, lettuce green seaweeds, and seashore whelks might provide purple. If they lived inland, heather treated in different ways would give them yellow, deep green and brownish orange; berries would provide purples, browns and blues. If they were an affluent tribe, they would seek more exotic imported colors of red madder or indigo. Thus depending on which clan you were part of, you recognized friend or foe based on the colors and the pattern of the tartan. This was especially important in battle, and after genocide swept the highlands, the Government determined to destroy the Clan System, enacted a law that wearing tartan was a penal offence, similar to how we ban gang attire in America today. With a cool history, we can see why Tartans are a favorite of fashion forward Ian Poulter. With hot pinks, sea glass green, and cobalt last season, in this season are sky blue, silver gray, and grass green. All of which are registered with the Scottish Tartan Authority and carry the coat of arms “Weave Truth With Trust.”
What is your Alma Mater? This season Antigua has every color for your favorite professional sports and college teams. Dominated by the bold classic tones for men, they can be custom designed with your own logo, perfect for a tournament. Antigua’s source of inspiration could be from licensing arrangements with the MLB, NBA and NHL providing their products to golf retailers and general retailers since 1991. Buoyed by the popularity of the Desert Dry and Desert Dry Xtra Lite lines, Antigua doesn’t mess around with success. For women, shirts inspired by jewel tones such as rubies, blue and pink sapphires are shimmering this season. Made with moisture wicking fabrics, the Whisper Xtra Lite is amazing. Antigua is a leading designer and marketer of men’s, women’s and children’s lifestyle apparel and sportswear, updated performance featured golf shirts. From the tour player to the weekend golfer, they want to be comfortable at any point during play. Antigua Group, Inc. has earned a reputation over the last 32 years for producing the finest knit shirts in the industry. With a newly designed website, visit www.antigua.com.
Favorite 19th hole selections are the inspiration for the spring color stories for Sport Haley. The Pink Lady with a dash of pink lemonade and black diamonds, Appletini with traces of green apple and sky blue, Cosmopolitan with hints of pomegranate, raspberry, and contrieau bottle brown, lastly, White Russian with hues of coffee liqueur and cream. President and Creative Director of Sport-Haley, Cathy Blair leads a team whose mission is to consistently produce top quality product lines that accentuate femininity and an elegance that make women feel like a million bucks. For over 15 years, Blair and her designers have served as the creative eyes of the company. Their design philosophy is based on color and fun mixed with strong, traditional basics. Creating products aligned with the company’s high standards from a multitude of fabrics, colors, and materials. The end goal is for the fit and fashion to be exactly what the customers have come to expect from Sport-Haley. Visit www.sporthaley.com
4 All by JoFit
Founder Joanne Cloak started 4all with ideas about how women’s athletic apparel should fit, look, wear, and function. With time, her vision transitioned from JoFit to 4all, making athletic apparel for all sizes and shapes – fit 4all women. Drive, chip or putt in style! The pleating golf mock will compliment your curves while the 3/4 sleeve provides coverage with mobility. The mock neck collar is the most popular; it is universally flattering and functional. With a contrast colored fabric inside the collar, this 4all Pleated Golf Mock looks great unzipped on warmer days or zipped up for chilly days. Jo-Dry jersey fabric keeps you comfortable all day long and our shaped hem and waist leave you free to move your best. With pretty floral design print on the side, in Applewood green for spring/summer, and for the fall, Straw will be available in August. The 4all Sleeveless Polo made with moisture-wicking, quick dry Jo-Dry Jersey, flatters all body types. Shaped hems slim and lengthen the midsection while solid banding around the neckline and arms highlight toned arms. The Katie Polo with the v-neck in straw with soft pink and raisin print complements all skin tones for the fall. The Ruffled sleeveless polo for the summer is available in white and London pink. The 4all Golf Bermuda Short is perfect for hitting the links. Whether driving the ball down the fairway or slicing it into the rough, women can feel comfortable and confident with the slim leg design and curved back for ease of movement. The classy and comfortable 4all Pedal Pusher can be worn on or off the golf course. Both bottoms are made from four-way stretch woven fabric that wicks away moisture, resists pilling, and maintains its shape. Contoured to sit perfectly on the waist with snap closures, angled front welt pockets, and back patch pocket features provide flexible functionality. Charleston Mini Stripe is the perfect color for the spring and summer, for fall the available colors are Raisin and Windsor Print. www.4allbyjofit.com.WHAT'S YOUR REACTION?