A New York City company hopes to change the way men look at leisure pants pushing denim to the back of the closet with a stylish and comfortable alternative. Started last year by college friends Aaron Hoffman and Benjy Smith, the company is called Sweat Tailor because both disliked what was available in the way of comfortable men’s pants whether nylon workouts, sweatpants or conventional jeans.
Sweat Tailor has an “everywear” solution for young, professionals with tailored jeans made from custom French Terry blend.
“Sweat Tailor was born out of our own frustration”, say Hoffman and Smith. “As consumers, we were sick of being pigeonholed into categories of pants. If you want active pants go here, if you want formal pants go there. So, we tirelessly worked to create a pant that you could wear every day, everywhere and in every style. Any jeans or pants out there that claimed to be comfortable meant that you had to sacrifice style and fit. This is where we differ.”
Sweat Tailor has a simple solution the ill fit of leisure pants. Traditional exercise pants or sweatpants have a uniform inseam on the incorrect assumption one size can fit all. However, the Sweat Tailor line will offer either skinny or and regular fit with waist and inseam sizes comparable to dress pants. Each pair has four pockets plus a very handy fifth for cell phone. Each is made in the United States with full production to be completed this fall.
Retail price is expected to be $98 a pair and lines for women and children are expected in the spring of 2015.WHAT'S YOUR REACTION?