Total Speed Control and Perfect Alignment
HUNTINGTON BEACH, Calif. — Aug. 28, 2017 — CLEVELAND GOLF® unveils new alignment and speed control technologies in the updated TFi® 2135 Satin putters. Featuring a new tour satin color scheme, high-contrast alignment lines and a customized milling pattern on each of the five head shapes, the new putters are available for pre-sale Aug. 28, 2017 and officially launch Sept. 15, 2017.
Since its founding in 1979, Cleveland Golf’s innovative putter designs have pushed the limits of technology, look, and feel. The new TFi 2135 Satin putters continue this tradition, with putter advancements designed to improve alignment, soft feel, and speed control.
Speed Optimized Milling on the TFi 2135 Satin putters adjusts energy transference so that every putt rolls to the same distance regardless of where it is struck on the face. Because MOI varies across models, the amount of ball speed correction has been individually customized to each of the five shapes, ensuring every model employs the precise level of speed correction required for consistent distance control.
“Traditional putters come up short when you hit the ball even just a bit toward the heel or toe,” said Jeff Brunski, Director of Research and Development at Cleveland Golf. “We lowered ball speed on center strikes and added ball speed on off-center strikes to produce uniform distance no matter where you strike the ball.”
“The exact magnitude of these changes varies slightly based on the shape and weighting of the putter model. So we’ve actually produced a different face for every model within the family to make sure each one provides perfect distance control.”
The 2135 Alignment Technology used on each TFi 2135 Satin putter provides perfect alignment on every putt. With sight-lines raised 21.35 millimeters off the ground—the exact radius of a golf ball—the technology delivers accurate alignment feedback regardless of address position. The new putters improve upon previous generations of 2135 Alignment Technology with 50 percent higher contrast sight-lines that make precise alignment even easier.
The putters’ multi-material head construction uses True Feel Innovation®: a Polymer TPU face insert that dampens vibrations and enhances feel. Paired with face milling that’s three times deeper than previous models, the new TFi 2135 Satin putters strike the ball with exceptionally soft feel.
Key Innovations Inside TFi 2135 Satin Putters
- High Contrast 2135 Alignment Technology raises the sightline to the exact center of the golf ball, providing accurate alignment regardless of eye position at address.
- True Feel Innovation uses multi-material construction to produce extremely soft feel.
- Speed Optimized Milling provides perfect distance control by adding speed on off-center hits.
The TFi 2135 Satin standard models are 1.0, Rho, Elevado and Cero; the counterbalanced models are 8.0 and Elevado CB. Standard heads with the midsized pistol grip are $149.99 MAP. Standard heads with oversized grips are $159.99 MAP. Counterbalanced models are $179.99 MAP.
ABOUT Cleveland Golf®
Based in Huntington Beach, CA, Cleveland Golf is part of the DUNLOP SPORTS CO. LTD family and enjoys a strong presence on competitive tours worldwide. The professional staff includes Graeme McDowell, Keegan Bradley, Hideki Matsuyama, Inbee Park and many others. CLEVELAND GOLF® develops innovative short game solutions, producing advanced wedges and putters for a wide range of players that are designed to improve scoring from 125 yards and in. For more information, please contact Noelle Zavaleta at (714) 889-5853 or visit clevelandgolf.com.WHAT'S YOUR REACTION?