WHAT'S YOUR REACTION?

Fine Italian Golf Apparel announced today plans to exhibit at the 62nd PGA Merchandise Show, Jan. 20-23, 2015, in Orlando, Fla.

“We are excited to join the industry of golf’s most influential retailers from around the world again this year, ” said Art Kimbrough, VP Sales & Marketing in fiamme – Fine Italian Golf Apparel. “As one of only a few manufacturers still offering 100% cotton apparel to the golf industry, the PGA Show offers us (in fiamme) a great way to showcase our brand to a large group of vendor partners from all over the world.”

From Wednesday, Jan. 21 to Friday, Jan. 23, in fiamme’s new Varese Collection will be on display featuring selections worn by professional golfer Rocco Mediate as well as new merino wool and cashmere blend outerwear options. Additionally, in fiamme will demo the industry’s only Web-based, yarn-to-finished apparel application built for truly custom designed apparel for pro shop, team, event or tournament needs.

About the PGA Merchandise Show
The 62nd PGA Merchandise Show, held Jan. 20-23, 2015, in Orlando, Fla., will welcome some 1,000 top golf companies and brands and more than 40,000 industry professionals from around the world to the industry’s annual global summit for the business of golf. The PGA Show Outdoor Demo Day, the world’s largest professional golf testing event, will be held 9:00 a.m. to 5:00 p.m. on Tuesday, Jan. 20, at the Orange County National Golf Center. During PGA Show days, Jan. 21-23 at the Orange County Convention Center, PGA Professionals, retailers and industry leaders will uncover the latest trends, source the newest golf merchandise, test the latest equipment, learn proven business best practices, network among peers and move forward the business of the game. Exhibits, demonstrations and special events on the Show floor will be open 8:30 a.m. to 6:00 p.m. on Jan. 21 and 22, and 8:30 a.m. to 3:00 p.m. on Jan. 23. The PGA Merchandise Show is organized in partnership with The PGA of America as a trade-only event. Learn more about the event at PGAShow.com and engage at:

About in fiamme
Established in 1999, in fiamme – Fine Italian Golf Apparel, headquartered in Phoenix, stands as a premier apparel brand in the golf and fine clothing industry. Tour professional Rocco Mediate currently wears in fiamme apparel during Champions Tour and PGA Tour events. in fiamme – Fine Italian Golf Apparel is constructed by hand in Italy in small lots using only 100-percent double-mercerized Egyptian cotton yarn that has been certified by the Filoscozia® Council of Italy. A hallmark of excellence in design and craftsmanship, in fiamme apparel can be found in country clubs, resorts and golf destinations throughout North America. A distinctive elegant lifestyle brand, in fiamme – Fine Italian Golf Apparel can be worn with verve and style both on and off the golf course. TOUR by in fiamme, a performance fabric line of apparel designed to meet the needs of golf facilities, large organizations, charitable tournaments and affinity groups, also is available. In 2010, in fiamme LLC acquired the in fiamme brand and continues to provide customers with the Word’s Finest Italian Golf Apparel.

WHAT'S YOUR REACTION?