(Phoenix, AZ: December 14, 2011) – Players Towel, featuring a unique waffled microfiber technology, was the dominant high performance golf towel on the 2011 PGA, LPGA and European Tours. With 20 wins, including 2 Majors in 2011, the Players Towel has now accumulated 30 wins and 5 Majors since its introduction in 2009. Including Ryder Cup, President’s Cup and Solheim Cup participation, there is no doubt that the world’s best golfers prefer the Players Towel. It truly is the “Players Choice.”
Players Towel was proudly named the official towel of the 2011 U.S. and European Solheim Cup teams. “The Players Towel has clearly demonstrated that it is the leading performance golf towel and the ultimate in absorption and protection from moisture and debris,” said U.S. Captain Rosie Jones.
Players Towel equipped PGA Tour Winners in 2011 included Bo Van Pelt who offered one of the clutch performances of the year, firing a final round 64 to win the CIMB Asia Pacific Classic going away. “I put one in my bag last year and I made over 3 million bucks! Results may vary,” said Van Pelt.
Perhaps Players Towel’s greatest honor was its support of the Morgan Pressel Foundation – a foundation that has raised over 2 million dollars towards the fight against breast cancer. “I would like to thank Patrick and the Players Towel for their support in making this year’s outing such a huge success,” said Morgan. “Their custom logoed towels were the perfect gift as the participants received the exact same towel that I use on tour. The Players Towel is more than just a towel, it’s a valuable piece of my equipment.”
“As we reflect back on a very exciting professional golf season we would like to congratulate all the winners, veterans and rookies alike, who relied on the Players Towel for a very successful year,” said Patrick Le Vine, founder of Players Towel. “We head into 2012 with great anticipation as we launch an even better product, filled with more customization options. As our competitors continually introduce versions of our product, our commitment remains to the athlete and in providing the ultimate in form and function.”
About Players Towel – the Game’s Leading Performance Golf Towel
Used by the game’s top players, the Players Towel have quickly become the golf towels of choice among the world’s best players and has shown up on the winner’s bag in all the major tours and majors including: the U.S. Open, The Masters, WGC Championship, Evian Masters and the PGA and LPGA Tour Championships. Designed by a former tour caddie, Players Towel’s microfiber technology provides the best absorption and cleaning characteristics available on the market allowing for optimal groove cleaning, absorption and durability. While traditional heavy cotton cloth towels push dirt and moisture around, the Players Towel microfiber technology picks up dirt and moisture, holding it in the cloth and off the equipment, resulting in cleaner, dryer equipment and enhanced player performance. Available in custom logos, signatures, colors and an optional “Putterslit,” Players Towel is an essential part of one’s golf game and makes an ideal tee gift for corporate, charity and club outings. Players Towels are sold on line at www.playerstowel.com and at leading pro-shops and resorts around the world.
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