Screen Shot 2016-03-11 at 11.57.44 AM  2GG Apparel is a brand with a purpose. Their pieces are stylish and high in quality but what makes them unique from every other brand in the golf fashion industry is their commitment to giving back. Since the beginning, 2GG Apparel has been donating a 100% of their profit to charities. At GFW we love their classic men and women’s polos. They have a relaxed fit with moisture wicking material and come in a variety of colors making them an essential part of your wardrobe. To help support 2GG Apparel and their efforts visit their online store www.2ggapparel.com


Screen Shot 2016-03-11 at 11.57.57 AMAntigua With over 35 years of experience in designing and marketing golf apparel for women, men, and children, Antigua is a brand you should take note of. Everyone at GFW loves the “casual office look” and Antigua has perfected this style. The 2016 Golf Jacket is one of our favorites as its perfect for protecting against the morning wind and rain, and made of water resistant material. The 2016 line has many other stylish pieces for both men and women who are looking for an elegant yet practical outfit to sport on the green or on casual Friday in the office. Get your look at look at shop.antigua.com


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Betenly If you are looking for modern golf designs and innovative fabric technologies, then Betenly is for you. Betenly is a golf fashion company that prides itself in redefining the standard of “luxury-performance”. Their new polo shirts feature a ultra-high denier tech fabric, blended with 8% spandex, that looks as good as it feels. The Victory quarter zip-pullover is constructed of an innovative, double-faced cloth that is perforated on the inside (to promote air-flow) and smooth on the outside (for comfort). Shorts and trousers are available in both tech and tech hybrid fabrics and feature Betenly’s signature cutaway, “”jean-style’ front pockets. Complete the look with their new 5 panel hats. Look for special introductory pricing promotions on their website www.BetenlyGolf.com


Screen Shot 2016-03-11 at 11.58.36 AMBermuda Sands “Classic comfort” and “effortless styling” is what makes Bermuda Sand’s products stand out from the rest. Bermuda Sands is known for their patented Storm Cotton Technology, a water resistant finish on the cotton fabric that protects against the elements all while maintaining comfort and motion. One of their newest pieces is a Ladies’ long sleeve quarter zip which features a vented under sleeve panel. It is made of Wick Away, Micro Fiber Polyester. This is a piece will soon become an essential in your golf wardrobe, take a closer look at this long sleeve and other Bermuda Sands pieces at shop.bermudasandsapparel.com


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Callaway apparel’s mission is to help you achieve success on and off the course by creating pieces that leave you feeling confident. Callaway apparel helps enhance your performance and makes the game fun again. Some of GFW’s favorite pieces from Callaway include the Men’s Waffle Fleece Pullover, the Women’s Opti-Dri sleeveless polo, and the Women’s Chevron Bermuda shorts. To check out more pieces from Callaway including their extensive weather series which protects you from all the elements this spring go to www.callawayapparel.com


Screen Shot 2016-03-11 at 11.59.18 AMCarnoustie by Aristo 18 Timeless, elegant, and quality are a few words that come to mind when GFW think of pieces by Carnoustie. Carnoustie has now teamed up with Aristo 18, known for their luxury dress trousers, to create an exclusive collection of trousers and shorts to coordinate with their sportswear. Introduced in January at the PGA Merchandise Show, the line features wool trousers made of super 140’s wool, blended with 2% lycra, and finished with a nano-stain resistant treatment. A wide selection of products and styles will be available to consumers starting in July. This new collection will also introduce an innovative new fabric called CERAMICA, a super-premium thermo-regulated tech fabric designed to keep you cool in summer and warm in the winter. Become a part of golf fashion history and wear Carnoustie by Aristo. Learn more at www.aristo18.com


Screen Shot 2016-03-11 at 11.59.35 AMChase54 The limit does not exist with Chase54 apparel, which is why we are such big fans of them at GFW. They are constantly looking for new ways to further the comfort, style, and performance of golf apparel. Chase54 is able to push the limits of golf fashion through their commitment to innovation, not just research and development. They are constantly working and testing to bring fabric that will revolutionize yourgame. At GFW we are obsessed with the new Merriman Polo, made of FeatherFuze technology which will help keep you cool in approaching summer heat. This polo can be perfectly paired with their classic men’s golf shorts which are made of DryFuze material. Be daring and modern and join Chase54 in the pursuit of perfection, www.chase54.com

Screen Shot 2016-03-11 at 11.59.49 AMDaily Sport
Ulrika Skog, daughter of original founder, was recently named one of the most influential people in the Swedish sports industry currently runs Daily Sport golf apparel. Daily Sport clothing is distributed in more than 28 countries and produces some of the most fashionable wear in women’s golf apparel. GFW loves the diversity in their products, offering everything from sleeveless polo shirts to golf dresses and exercise gear. Daily Sport can be your one shop stop when looking to complete your golf wardrobe. Visit them today at www.dailysportsusa.com


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Devereux Danny Lee has been declared one of the top golfers to watch in 2016 therefore it only makes sense that he is the newest member of the Devereux ambassador team. He pairs perfectly with the Devereux pieces as they both are representations of modern sophistication. Devereux is inspired by the styles of golf legends like Hogan, Palmer, and Player, all of who were great dressers and players. Devereux produces a modern line of men’s fashion that meshes contemporary trends with the comfort and effortless golf style. GFW loves their newest Fall 2015 line entitled, Paris @ Night. It is composed of sleek sweaters, polos, pants, and accessories. Get the proper threads with Devereux www.dvrxgolf.com


Screen Shot 2016-03-11 at 12.00.27 PMGarb is the original children’s golf apparel brand, started in 1996. Garb keep the children in mind when designing their clothing understanding both the requirements of the game and of the children. Everyone at GFW is big supporters of Garb because they realize that the game of golf is no longer just for older men but has evolved into a sport any age and gender can love. Garb has cute clothing for both boys and girls and even a college team line where you can get your collegial team featured on an article of Garb clothing. Outfit the younger players of the game with Garb, www.garbinc.com


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Golf Knickers As the leader in traditional golf apparel, everyone here at GFW loves Golf Knickers.com. Their mission is to encourage golfers to wear knickers and caps as the game was meant to be played. They have a full line of men’s, women’s, and children’s golf knickers with matching caps, socks, sweaters, and shirts. The knickers come in a variety of colors and patterns to make sure your wardrobe never gets dull. Get the golf look with Golf Knickers, check out all their styles and products at www.golfknickers.com


Screen Shot 2016-03-11 at 12.01.28 PMGreg Norman Collection Known as “the shark” Greg Norman is a golf legend. He established his golf clothing line in 1992 and is based upon the combination of design and performance. The Greg Norman golf wear is made with the active business man in mind. Their products have an innovative Play Dry technology that combines performance, luxury, and style keeping you cool and dry during the round. A GFW favorite is the Classic Crew with Shark Logo as we find it the perfect addition to any golf outfit as it is comfortable and simple yet still sophisticated. In women’s wear we are big fans of the new Floral Print Skort, it is the perfect addition to your wardrobe for the upcoming season. Take a look at the rest of the Greg Norman collection at www.gregnormancollection.com

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Holderness and Bourne is American made apparel and accessories that tastefully combines classic style with modern performance and versatility. Alex Holderness and John Bourne grew up loving the game of golf and have built their company and designs based upon this love. At GFW we recommend adding any three of H&B’s tasteful shirts, The Maxwell Stripe Polo, the MacDonald Pique, or the Bishop Button Down. All three of these shirts will ensure a classic and stylish look for the course. Their Herringbone accessories are sophisticated and the Byers Duffel would be perfect to travel with for your upcoming golf getaway. Get a look that will endure the time with Holderness and Bourne www.holdernessandbourne.com


Screen Shot 2016-03-11 at 12.02.02 PMIliac Bert LaMar has created a unique and trendsetting line of golf fashion with his Iliac line. The story behind Iliac is interesting in that Bert LaMar got his athletic career started by becoming a professional skateboarder. He sense has grown to love snowboarding and later golf. When you wear Iliac by Bert LaMar you are ensured to be sporting golf fashion that cannot be found elsewhere. When designing his pieces, Bert pays attention to every detail, ensuring style, practicality, and function. GFW loves Iliac’s round collar feature which adds a classy yet unique touch to the simple golf shirts. If you are looking to step up your golf look then shop Iliac, you will be dressed to impress www.iliacgolf.com


Screen Shot 2016-03-11 at 12.02.11 PMLongball GFW loves Longball because they understand that golf is not just a game but rather a lifestyle. It is a Canadian based company that works to inspire golfers to work hard and play harder. Their clothing line is made by golfers for golfers ensuring that all the most important qualities are included. The 2016 Longball line is full of great pieces for both men and women that can be worn from the green and into the clubhouse. One of GFW’s favorite pieces from Longball is for a post-game look, the Swan is a pullover that makes you look put together yet requires little effort for that simple classic look. To take a closer look at more Longball pieces visit www.longball.com

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Swingdish If you are looking for luxurious women’s golf apparel, then Swingdish is a brand to notice. Established in 2013 by Tricia Covel, Swingdish is a golf clothing line solely for women. Covel combined her love of golf and fashion to create this company because she realized there was a void in the women’s golf fashion category. GFW is in love with their new spring/summer 2016 line. To highlight a few of our favorites there is the Dropped Sleeve Polo, made of Italian fabric this top has shoulder cut outs, ruched sides, and jeweled shoulders making you look effortlessly stylish during your summer activities. You can accompany the Dropped Sleeve Polo with the Swingdish Signature Shorts which are breathable, comfortable, and light weight making them an essential in your summer wardrobe. Indulge yourself in this women’s only line and shop Swingdish www.swingdish.net


Screen Shot 2016-03-11 at 12.02.41 PMTravis Matthew Strives to create clothing that is perfect for both work and play that is inspired by the culture and lifestyle of southern California. Travis Matthew pieces keep with the classic look yet continue to break the rules of fashion. The Spring 2016 Collection by TravisMathew reflects what they love most about the open water. TM’s innovative fabrics, cool colors, and careful details will have you in love. This collection is designed to bring you to that moment where you cast off and sail on. Seas the day at www.travismathew.com


Screen Shot 2016-03-11 at 12.02.54 PMWhet Design has a mission to make the player a trendsetter on and off the course through pushing the boundaries of the golf fashion industry. Based out of Miami Whet Designs are bold, bright, and fresh, offering a new whole new spin on golf style. At GFW we value brands that set trends but we also value brands that have quality made products and this stands true for Whet Design. They are paired with FishFit and South Florida Golf to produce clothing that is built for high performance golfers ensuring your focus can remain on the game. An embodiment of what Whet Design stands for can be seen in the Shortsleeves Marquis which has a cooltech moisture management system to keep the sweat off you, not to forget the eye catching color and graphic. Stay cool and look fresh with Whet Design, www.whet-design.com