Accra Bought by True Temper
Premium Golf Management Company (PGMC) owners of Accra, the graphite shaft manufacturer based in Canada, has been purchased by True Sports who make and market shafts under the True Temper brand.
PGMC has a strong reputation with aftermarket club fitters and is expected to provide True Temper with expertise in that market segment.
“We are thrilled to add ACCRA to our performance-enhancing line of shaft brands,” said Don Brown, senior director of marketing and innovation for TRUE Sports. “The wide range of Accra products increases the options we make available within the custom club fitting environment”.
According to Gawain Robertson, co-founder of Accra, “Having access to TRUE Sports’ vast R&D capabilities, including their Center for Sports Testing and Research, will enhance the sophistication of our design and prototyping process. Being able to take advantage of TRUE’s global marketing, logistics and operations capabilities will strengthen the ACCRA product and brand.”
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